Privacy Policy

Selv.ai ("Selv," "we," "us," or "our") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit and use our website at selv.ai and our AI-powered platform and services (collectively, the "Service").

By accessing and using Selv.ai, you agree to this Privacy Policy. If you do not agree with the practices described in this policy, please do not use our Service.

This policy applies to all users of our Service, including visitors to our website, registered users, and customers who purchase our services.

Information We Collect

We collect information about you in various ways when you use our Service:

Information You Provide Directly

Account Information: Name, email address, company name, job title, phone number, billing address
Profile Information: User preferences, account settings, and profile details
Content and Communications:
- AI prompts, queries, and inputs you submit to our Service
- Messages, feedback, and support requests
- Content you create, upload, or share through our platform
Payment Information: Billing details, payment method information (processed securely through third-party payment processors)
Survey and Feedback Data: Responses to surveys, reviews, and feedback forms

Information We Collect Automatically

Usage Data: How you interact with our Service, features used, time spent, click patterns, and navigation paths
Device Information: Browser type, operating system, device identifiers, IP address, screen resolution
Log Data: Server logs, error reports, API calls, and system activity
Location Data: Approximate location based on IP address
Performance Data: Service performance metrics, response times, and system diagnostics

Information from Third Parties

Integration Data: Information from connected services like Google Analytics, CRM systems, or other business tools
Authentication Providers: Information from OAuth providers (e.g., Google, Microsoft) when you sign in
Business Partners: Information from authorized partners or resellers
Public Sources: Publicly available information to enhance our services

AI Training Data

When you use our AI features, we may collect and process:

Your prompts and queries
Generated responses and outputs
Usage patterns and performance metrics
Feedback on AI-generated content

How We Use Your Information

We use the information we collect for the following purposes:

Service Provision and Operations

Provide, operate, maintain, and improve our AI-powered services
Process your requests and deliver personalized AI-generated content
Manage your account and provide customer support
Process payments and handle billing inquiries
Monitor service performance and troubleshoot technical issues

Communication and Marketing

Send important service announcements and updates
Provide customer support and respond to inquiries
Send marketing communications (with your consent where required)
Conduct surveys and gather feedback to improve our services

Analytics and Improvement

Analyze usage patterns to improve our AI algorithms and user experience
Conduct research and development for new features and services
Generate aggregated, anonymized insights about service usage
Optimize our website and platform performance

Legal and Security

Ensure security and prevent fraud, abuse, or unauthorized access
Comply with legal obligations and regulatory requirements
Protect our rights, property, and the safety of our users
Enforce our Terms of Service and other agreements

AI Model Training and Development

Train and improve our AI models and algorithms
Develop new AI capabilities and features
Conduct research and development in artificial intelligence

Legal Basis for Processing

For users in the European Economic Area (EEA), United Kingdom, and other jurisdictions with similar data protection laws, we process your personal data based on the following legal grounds:

Contract Performance: Processing necessary to perform our contract with you or take steps at your request before entering into a contract
Legitimate Interests: Processing necessary for our legitimate business interests, such as improving our services, security, and fraud prevention
Consent: Where you have given clear consent for specific processing activities
Legal Obligation: Processing required to comply with legal or regulatory obligations
Vital Interests: Processing necessary to protect someone's life or physical safety

We may share your information in the following circumstances:

Service Providers and Business Partners

We share data with trusted third-party service providers who help us operate our business:

AI and Technology Providers: OpenAI, Anthropic, Google, Microsoft, and other AI model providers
Cloud Infrastructure: AWS, Google Cloud, Microsoft Azure, and other hosting providers
Analytics Services: Google Analytics, Mixpanel, and similar analytics platforms
Payment Processors: Stripe, PayPal, and other secure payment services
Customer Support: Zendesk, Intercom, and other support platforms
Marketing Tools: Email marketing, CRM, and advertising platforms

Business Transactions

In connection with any merger, acquisition, sale of assets, or bankruptcy proceedings, your information may be transferred to the acquiring entity.

Legal Requirements

We may disclose your information when required by law or to:

Comply with legal processes, court orders, or government requests
Protect our rights, property, or safety, or that of our users
Investigate potential violations of our Terms of Service
Prevent fraud, security breaches, or other illegal activities

Aggregated and Anonymized Data

We may share aggregated, anonymized data that cannot identify you personally for research, marketing, or business development purposes.

Important: We do not sell your personal information to third parties. We may share anonymized or aggregated data that cannot be used to identify you personally.

International Data Transfers

Selv.ai operates globally, and your information may be transferred to and processed in countries other than your country of residence, including the United States and other countries where our service providers operate.

Safeguards for International Transfers

When we transfer personal data internationally, we implement appropriate safeguards, including:

Adequacy Decisions: Transferring to countries recognized as providing adequate protection
Standard Contractual Clauses: Using EU-approved contract terms with our service providers
Certification Programs: Working with providers certified under recognized privacy frameworks
Binding Corporate Rules: Internal policies ensuring consistent data protection standards

Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy or as required by law.

Retention Periods

Account Information: Retained while your account is active and for up to 3 years after account deletion
Usage Data: Aggregated usage data may be retained indefinitely in anonymized form
AI Training Data: Prompts and outputs may be retained for model improvement purposes for up to 2 years
Legal and Compliance Records: Retained as required by applicable laws and regulations
Marketing Data: Retained until you opt out or for up to 5 years from last interaction

Data Deletion

Upon account deletion or at your request, we will delete or anonymize your personal data, except where retention is required by law or for legitimate business purposes such as fraud prevention.

Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

Universal Rights

Access: Request a copy of the personal data we hold about you
Correction: Request correction of inaccurate or incomplete information
Deletion: Request deletion of your personal data (subject to certain exceptions)
Data Portability: Request a copy of your data in a structured, machine-readable format

Restriction: Request limitation of processing of your personal data
Objection: Object to processing based on legitimate interests or for direct marketing
Withdraw Consent: Withdraw consent for processing where consent is the legal basis
Complaints: Lodge a complaint with your local data protection authority

Additional Rights for California Residents (CCPA/CPRA)

Know: Right to know what personal information we collect and how we use it
Opt-Out: Right to opt out of the sale or sharing of personal information
Non-Discrimination: Right not to be discriminated against for exercising privacy rights
Sensitive Data: Right to limit the use of sensitive personal information

How to Exercise Your Rights

To exercise your privacy rights, please:

Email us at privacy@selv.ai
Use our Privacy Rights Request Form (available on our website)
Contact us through our customer support portal

We will respond to your request within 30 days (or as required by applicable law) and may need to verify your identity before processing your request.

Security Measures

We implement comprehensive technical and organizational security measures to protect your personal information:

Technical Safeguards

Encryption: All data is encrypted in transit using TLS 1.3 and at rest using AES-256 encryption
Access Controls: Role-based access controls with multi-factor authentication requirements
Network Security: Firewalls, intrusion detection systems, and secure network configurations
Regular Security Testing: Penetration testing, vulnerability assessments, and security audits

Organizational Measures

Employee Training: Regular security awareness training for all staff
Data Processing Agreements: Contractual safeguards with all service providers
Incident Response: Comprehensive procedures for detecting and responding to security incidents
Privacy by Design: Security and privacy considerations built into all system designs

Ongoing Monitoring

Continuous Monitoring: 24/7 monitoring of systems and security events
Regular Updates: Timely application of security patches and updates
Third-Party Assessments: Regular security assessments by independent auditors

Important: While we implement strong security measures, no system is completely secure. You are responsible for maintaining the security of your account credentials.

Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience and analyze usage of our Service.

Types of Cookies We Use

Essential Cookies: Required for basic site functionality and security
Analytics Cookies: Help us understand how you use our Service
Performance Cookies: Monitor and improve site performance
Marketing Cookies: Deliver relevant advertising and measure campaign effectiveness

You can control cookies through:

Browser Settings: Most browsers allow you to manage cookie preferences
Cookie Consent Manager: Use our cookie preference center (available on our website)
Opt-Out Tools: Industry opt-out tools for advertising cookies

For more detailed information about our use of cookies, please see our Cookie Policy.

Children's Privacy

Our Service is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If we discover that we have collected information from a child under 16, we will promptly delete such information.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us at privacy@selv.ai.

Third-Party Services

Our Service integrates with various third-party services and may contain links to external websites. This Privacy Policy does not apply to third-party services, which have their own privacy policies.

Key Third-Party Integrations

AI Providers: OpenAI, Anthropic, Google AI, and others
Analytics: Google Analytics, tracking user behavior and site performance
Payment Processing: Stripe and other payment processors
Customer Support: Various support and communication tools

We encourage you to review the privacy policies of any third-party services you use in connection with our Service.

AI and Automated Decision Making

Our Service uses artificial intelligence and automated systems to provide personalized content and recommendations.

How We Use AI

Content Generation: AI algorithms generate responses to your prompts and queries
Personalization: Machine learning models personalize your experience based on usage patterns
Analytics: AI helps us analyze user behavior and improve our services
Fraud Detection: Automated systems help detect and prevent fraudulent activities

Your Rights Regarding Automated Processing

Human Review: You can request human review of automated decisions that significantly affect you
Explanation: You can request information about the logic behind automated decisions
Objection: You can object to automated processing in certain circumstances

Data Breach Notification

In the event of a data breach that poses a risk to your rights and freedoms, we will:

Notify Authorities: Report the breach to relevant regulatory authorities within 72 hours
Inform Affected Users: Notify affected individuals without undue delay
Provide Details: Explain the nature of the breach and steps we're taking to address it
Offer Support: Provide guidance on protective measures you can take

Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors.

How We Notify You

Email Notification: We'll email you about material changes if you have an account
Website Notice: We'll post a notice on our website about significant updates
In-App Notification: We may notify you through our platform for important changes

Continued use of our Service after policy updates indicates your acceptance of the revised terms.

Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Privacy Team

Email: privacy@selv.ai
Mailing Address:
Selv.ai Privacy Team
[Company Address]
[City, State, ZIP Code]
[Country]

Data Protection Officer

For EEA/UK residents, you can contact our Data Protection Officer at: dpo@selv.ai

Regulatory Authorities

If you believe we have not addressed your privacy concerns adequately, you have the right to lodge a complaint with your local data protection authority:

EU Residents: European Data Protection Board
UK Residents: Information Commissioner's Office (ICO)
California Residents: California Attorney General

Thank you for trusting Selv.ai with your information. We are committed to protecting your privacy and providing you with transparency about our data practices.